https://oskarferm.cargo.site Oskar Ferm Sun, 25 Jan 2026 19:01:35 +0000 https://oskarferm.cargo.site en https://oskarferm.cargo.site/Bound-Books Sat, 11 Oct 2025 05:15:17 +0000 Oskar Ferm https://oskarferm.cargo.site/Bound-Books City of Malmö The Bound Books Project As book bans surge worldwide, the world's first library dedicated to banned literature took a stand. For Banned Books Week 2025, we created the world's first double-bound book for the Dawit Isaak Library: a sealed edition of George Orwell's 1984. Impossible to read, impossible to ignore. By making one of literature's most influential works inaccessible, the book became a universal symbol against censorship. &nbsp; <img width="2500" height="1664" width_o="2500" height_o="1664" data-src="https://freight.cargo.site/t/original/i/63e6f99abd19f841046cac8e85a7106ee13f3702084c8bc7f5e6bd1530fa1aaf/02.jpg" data-mid="239258262" border="0" src="https://freight.cargo.site/w/1000/i/63e6f99abd19f841046cac8e85a7106ee13f3702084c8bc7f5e6bd1530fa1aaf/02.jpg" /> <img width="2500" height="1646" width_o="2500" height_o="1646" data-src="https://freight.cargo.site/t/original/i/b44335c9badd54b3dca08df904b57c82d23485352d18eeca2c80c806e29faa57/04.jpg" data-mid="239258264" border="0" src="https://freight.cargo.site/w/1000/i/b44335c9badd54b3dca08df904b57c82d23485352d18eeca2c80c806e29faa57/04.jpg" /> “Library in Malmö publishes a book that cannot be read” — Dagens Nyheter <img width="2500" height="1667" width_o="2500" height_o="1667" data-src="https://freight.cargo.site/t/original/i/208445b12032e420a84428c80ab80b7e36b155fc1538fddd2a8c304fb58e5a8f/DawitIsaak_Studio_Stack_TopDetail_lowres.jpg" data-mid="250216140" border="0" src="https://freight.cargo.site/w/1000/i/208445b12032e420a84428c80ab80b7e36b155fc1538fddd2a8c304fb58e5a8f/DawitIsaak_Studio_Stack_TopDetail_lowres.jpg" /> <img width="2500" height="1667" width_o="2500" height_o="1667" data-src="https://freight.cargo.site/t/original/i/41c5cdb6b00d102e051ecbdf8d26372d3065f75f447275b9c424ffc32ace91f1/DawitIsaak_Studio_Stack_Sideview_1_lowres.jpg" data-mid="250216166" border="0" src="https://freight.cargo.site/w/1000/i/41c5cdb6b00d102e051ecbdf8d26372d3065f75f447275b9c424ffc32ace91f1/DawitIsaak_Studio_Stack_Sideview_1_lowres.jpg" /> “Containing every word of the novel yet remaining completely unreadable” — Trend Hunter <img width="5975" height="3960" width_o="5975" height_o="3960" data-src="https://freight.cargo.site/t/original/i/8c353bc39f08cfc1f1cfeff169ffc6e8a2282c7442eb3a3aa1804c6ebeecc854/Bind-Books_process_2.jpg" data-mid="250336136" border="0" src="https://freight.cargo.site/w/1000/i/8c353bc39f08cfc1f1cfeff169ffc6e8a2282c7442eb3a3aa1804c6ebeecc854/Bind-Books_process_2.jpg" /> https://oskarferm.cargo.site/Truth-Tickets Sun, 25 Jan 2026 19:01:35 +0000 Oskar Ferm https://oskarferm.cargo.site/Truth-Tickets Göteborg Film Festival Truth Tickets Truth is increasingly challenged by misinformation, manipulation and personal beliefs. That's why Göteborg Film Festival dedicated its 2026 edition to one simple question: What is truth worth? To bring the theme beyond the cinema screen, we turned honesty into an alternative currency. Visitors didn't pay with money. Instead, they earned festival tickets by telling the truth while connected to a live polygraph test. Pass the test and receive a Truth Ticket. Fail it and leave empty-handed. “What is the truth worth today?” — Variety <img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/1c7199272aa97474c9efcebb3b8e6a7f02ce8ac4b2b3b3bc59a5edfd3ee18ef3/Truth_Tickets_01.png" data-mid="250281761" border="0" src="https://freight.cargo.site/w/1000/i/1c7199272aa97474c9efcebb3b8e6a7f02ce8ac4b2b3b3bc59a5edfd3ee18ef3/Truth_Tickets_01.png" /> “At this year's film festival, you can pay with your honesty” — Dagens Nyheter <img width="3000" height="2000" width_o="3000" height_o="2000" data-src="https://freight.cargo.site/t/original/i/2d3097e9d1da5f9b7ba040394e96eadd68f33bafa6be9be3597f0bdcc54efd1a/Truth-Ticket.png" data-mid="250336185" border="0" src="https://freight.cargo.site/w/1000/i/2d3097e9d1da5f9b7ba040394e96eadd68f33bafa6be9be3597f0bdcc54efd1a/Truth-Ticket.png" /> https://oskarferm.cargo.site/Smoke-Signals Thu, 30 Oct 2025 22:00:07 +0000 Oskar Ferm https://oskarferm.cargo.site/Smoke-Signals City of Malmö Smoke Signals Every year, millions of cigarette butts end up on Sweden’s streets—not out of bad intentions, but out of habit. So instead of telling smokers what not to do, we rewarded the behaviour we wanted to see. We created the world’s first smoke signal monument: a giant ashtray that released a plume of smoke every time someone disposed of a cigarette butt correctly. By turning a small everyday action into a public signal, we encouraged smokers to influence one another—and made littering impossible to ignore. <img width="4231" height="2821" width_o="4231" height_o="2821" data-src="https://freight.cargo.site/t/original/i/44df13ae5486f257dee6e80d11c500fe46041d457ebe5d303228bfb83eba3232/DSC08015-1.jpg" data-mid="250276322" border="0" src="https://freight.cargo.site/w/1000/i/44df13ae5486f257dee6e80d11c500fe46041d457ebe5d303228bfb83eba3232/DSC08015-1.jpg" /> <img width="5637" height="3758" width_o="5637" height_o="3758" data-src="https://freight.cargo.site/t/original/i/130631a15bfc890eb4d4204ffdb866735eab3a8c6f0025ea2b21aab4c98a4234/DSC07887-7.jpg" data-mid="250331344" border="0" src="https://freight.cargo.site/w/1000/i/130631a15bfc890eb4d4204ffdb866735eab3a8c6f0025ea2b21aab4c98a4234/DSC07887-7.jpg" /> “Smoking giant ashtray aims to change littering habits” — TV4 <img width="4742" height="3161" width_o="4742" height_o="3161" data-src="https://freight.cargo.site/t/original/i/f1178674d9d7355f262160db2f5a336c2c7b8d387f231e3291d5db8183f653e1/DSC07817-8.jpg" data-mid="250276332" border="0" src="https://freight.cargo.site/w/1000/i/f1178674d9d7355f262160db2f5a336c2c7b8d387f231e3291d5db8183f653e1/DSC07817-8.jpg" /> <img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/fef5ba0b3ec82c11dd4de2a00f761a0fe7cf2ad463e2f7ebb5dc25cba9bba336/smokesignals_2-1.png" data-mid="250276325" border="0" src="https://freight.cargo.site/w/1000/i/fef5ba0b3ec82c11dd4de2a00f761a0fe7cf2ad463e2f7ebb5dc25cba9bba336/smokesignals_2-1.png" /> <img width="6000" height="4000" width_o="6000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/e5353ee5aba9010aea54cd9a22345b7e788ba3d527c81e60c3e38944f6003ed6/DSC07720-1.jpg" data-mid="250331375" border="0" src="https://freight.cargo.site/w/1000/i/e5353ee5aba9010aea54cd9a22345b7e788ba3d527c81e60c3e38944f6003ed6/DSC07720-1.jpg" /> https://oskarferm.cargo.site/Silver-Snipers Sat, 02 Feb 2019 16:17:21 +0000 Oskar Ferm https://oskarferm.cargo.site/Silver-Snipers Silver Snipers Lenovo Lenovo believes that gaming is for everyone. We decided to prove it by creating a series of Counter Strike teams consisting of only elderly people. This way, we infiltrated the gaming community by actually taking part. Today the seniors have played against pro kids, made interviews, spoken with politicians, sold equipment and merchandise, inspired, been copied and become art. <img width="1940" height="1176" width_o="1940" height_o="1176" data-src="https://freight.cargo.site/t/original/i/5639dbe9b1f858c7dadafe36e9e8498f9717a9a483fb5688e7bf6802c716e6dc/Windy.jpg" data-mid="35536298" border="0" src="https://freight.cargo.site/w/1000/i/5639dbe9b1f858c7dadafe36e9e8498f9717a9a483fb5688e7bf6802c716e6dc/Windy.jpg" /> <img width="1940" height="1176" width_o="1940" height_o="1176" data-src="https://freight.cargo.site/t/original/i/2bae0f7b86d14b2ae603f6ded6279b650212af83ec63b4f152d92885b0d85fe6/Tommy.jpg" data-mid="35537202" border="0" src="https://freight.cargo.site/w/1000/i/2bae0f7b86d14b2ae603f6ded6279b650212af83ec63b4f152d92885b0d85fe6/Tommy.jpg" /> “The world's oldest esports team is gaming their way to longer lives.”— CNN <img width="1560" height="874" width_o="1560" height_o="874" data-src="https://freight.cargo.site/t/original/i/f44c002145e09a0c0de8ff45cc2d4d877064061e78e6be6848ac3b05196944c7/Windy_1560x874.jpg" data-mid="77728927" border="0" src="https://freight.cargo.site/w/1000/i/f44c002145e09a0c0de8ff45cc2d4d877064061e78e6be6848ac3b05196944c7/Windy_1560x874.jpg" /> “Meet Silver Snipers: five veteran Swedes who have won over gaming fans both young and old.” — BBC https://oskarferm.cargo.site/When-it-hurts-think-of-us Sun, 19 Oct 2025 18:12:17 +0000 Oskar Ferm https://oskarferm.cargo.site/When-it-hurts-think-of-us When it hurts, think of us Afa Insurance Afa Insurance is Sweden’s largest provider of workplace-related insurance, offering financial support in cases of illness, injury, redundancy and parental leave. Today, 5.1 million employees in Sweden are covered through their jobs — yet many are unaware that this protection is included in their collective bargaining agreements.With “When it hurts, think of us” locked in as Afa’s new conceptual platform, our challenge was to start making Afa Insurance the very name of pain. And perhaps it’s no accident that “Afa!” and “aj!” (“ouch!”) sound like close cousins on the tongue. https://oskarferm.cargo.site/Simply-Clever Sun, 17 Jul 2022 05:21:43 +0000 Oskar Ferm https://oskarferm.cargo.site/Simply-Clever Simply Clever SL The world of car slogans is filled beyond imagination of untrue claims of how the car is the highway to individual freedom. Claims of how the car sets you free. Which we all know isn’t true. Instead we did a little inventory of famous car slogans and thought that most of them were better suited for a different company and cause. A more modern cause, the public transportation. <img width="2880" height="3136" width_o="2880" height_o="3136" data-src="https://freight.cargo.site/t/original/i/b99601ac944fc1df37d94c3e527eedfe6f1401ca9685a243f8e52c4c4345baef/mockup_dagspress3.png" data-mid="150294320" border="0" src="https://freight.cargo.site/w/1000/i/b99601ac944fc1df37d94c3e527eedfe6f1401ca9685a243f8e52c4c4345baef/mockup_dagspress3.png" /> “Cheeky, bold and very clever”— The Stable https://oskarferm.cargo.site/Orc-Therapy-1 Fri, 29 May 2020 08:36:51 +0000 Oskar Ferm https://oskarferm.cargo.site/Orc-Therapy-1 Orc Therapy Unga Lukas Unga Lukas offers preventive and existential support for young people online. However, it’s always hard to be in the right place at the right time for those who need it the most. Surveys show that gamers, young men for the most part, are extra vulnerable and a risk group when it comes to suicide. So, this time, we decided to go inside popular online game World of Warcraft to offer conversational support in the shape of Orcs! “Orch therapy is a new way to get young people to talk about their mental health in World of Warcraft”— SVT <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/6da1c78ddca53076c12fdeb08ff4f9e3ad0acdd535f2b02e28d0167128e2dd49/Mobil.jpeg" data-mid="116864488" border="0" src="https://freight.cargo.site/w/1000/i/6da1c78ddca53076c12fdeb08ff4f9e3ad0acdd535f2b02e28d0167128e2dd49/Mobil.jpeg" /> https://oskarferm.cargo.site/Stay-Grounded Wed, 26 Jun 2019 20:16:39 +0000 Oskar Ferm https://oskarferm.cargo.site/Stay-Grounded Stay Grounded SL The polar ice caps are melting and the extreme weather rages on, yet we continue to be enticed by distant adventures a flight away. So how can we remind Stockholmers that there are adventures to be had at home – which are far more kind on both the wallet and the environment? By taking inspiration from the visual expressions of flight and travel companies while contrasting them with our own destinations and significantly lower prices – encouraging Stockholmers to stay grounded this summer. <img width="1560" height="874" width_o="1560" height_o="874" data-src="https://freight.cargo.site/t/original/i/df106d1c62d39b160821c8257d7c0b69ad2317778d909d2ede784f770557ced7/sl_sommarkampanj_2019_2serie_1560x874_02.jpg" data-mid="45512840" border="0" src="https://freight.cargo.site/w/1000/i/df106d1c62d39b160821c8257d7c0b69ad2317778d909d2ede784f770557ced7/sl_sommarkampanj_2019_2serie_1560x874_02.jpg" /> <img width="1560" height="874" width_o="1560" height_o="874" data-src="https://freight.cargo.site/t/original/i/364ed63610b009dc9afb162b0b70c8b7281dc9a30662c0affbeabcda0fa5c41c/sl_sommarkampanj_2019_Adshel_1560x874_03-1.jpg" data-mid="45512842" border="0" src="https://freight.cargo.site/w/1000/i/364ed63610b009dc9afb162b0b70c8b7281dc9a30662c0affbeabcda0fa5c41c/sl_sommarkampanj_2019_Adshel_1560x874_03-1.jpg" /> <img width="3232" height="1818" width_o="3232" height_o="1818" data-src="https://freight.cargo.site/t/original/i/340aeead1f4b91d6a3aa1d208233962fe6a0b04c2ef9c1639d6c64d2391fdb78/Res-kort-i-sommar-005.jpg" data-mid="68939288" border="0" src="https://freight.cargo.site/w/1000/i/340aeead1f4b91d6a3aa1d208233962fe6a0b04c2ef9c1639d6c64d2391fdb78/Res-kort-i-sommar-005.jpg" /> <img width="4252" height="2835" width_o="4252" height_o="2835" data-src="https://freight.cargo.site/t/original/i/16fc8275cdef6a1c5331905f9d7ae1c7cc6b6fc74179d9b42d3ee44ad034d4b0/Tavla.png" data-mid="45882222" border="0" src="https://freight.cargo.site/w/1000/i/16fc8275cdef6a1c5331905f9d7ae1c7cc6b6fc74179d9b42d3ee44ad034d4b0/Tavla.png" /> <img width="1560" height="874" width_o="1560" height_o="874" data-src="https://freight.cargo.site/t/original/i/75519e68774e686456abfc3046066bbc934aba3bde73165cee08af702973b570/sl_sommarkampanj_2019_annons_1560x874_01.jpg" data-mid="45512843" border="0" src="https://freight.cargo.site/w/1000/i/75519e68774e686456abfc3046066bbc934aba3bde73165cee08af702973b570/sl_sommarkampanj_2019_annons_1560x874_01.jpg" /> https://oskarferm.cargo.site/Metal-Reviews Sat, 28 Sep 2019 21:24:59 +0000 Oskar Ferm https://oskarferm.cargo.site/Metal-Reviews Metal Reviews Lenovo Many consumers turn to product reviews before buying a new gaming computer. In this campaign for Lenovo, we turned reviews from industry sites The Verge, Manofmany and mobil.se into metal songs. Sit back and listen to the growling sound of Iron Savages before making a decision on whether you should buy a Legion computer or not? “We gave this laptop a 7, then a metal band turned it up to 11”— The Verge <img width="2000" height="1500" width_o="2000" height_o="1500" data-src="https://freight.cargo.site/t/original/i/40932f0343482259d56768697f744d9ff9c5db9c94191371e3ea7b2ccdf59682/Lenovo_Metal_Reviews_Image1_2000x1500px.jpeg" data-mid="108100375" border="0" src="https://freight.cargo.site/w/1000/i/40932f0343482259d56768697f744d9ff9c5db9c94191371e3ea7b2ccdf59682/Lenovo_Metal_Reviews_Image1_2000x1500px.jpeg" /> https://oskarferm.cargo.site/Alla-Kvinnors-Hus Wed, 23 Nov 2022 20:59:47 +0000 Oskar Ferm https://oskarferm.cargo.site/Alla-Kvinnors-Hus The Lost Light Alla Kvinnors Hus In this year’s Christmas campaign, Sweden's largest women's shelter – Alla Kvinnors Hus – remembers the women lost to domestic violence with a traditional Advent candle. Last year, 24 women were murdered in Sweden, many by someone close to them. In acknowledgement to these dark statistics we produced a Advent candle – The Lost Light – with 24 names, one for each woman who was murdered in 2021. <img width="3272" height="2185" width_o="3272" height_o="2185" data-src="https://freight.cargo.site/t/original/i/d245700f9202c83322bedc064d883c7d45970000f70ca8cf4964977333729b47/Bild3.png" data-mid="166267988" border="0" src="https://freight.cargo.site/w/1000/i/d245700f9202c83322bedc064d883c7d45970000f70ca8cf4964977333729b47/Bild3.png" /> “Sweden’s largest women’s shelter sheds light on domestic violence”— The Drum <img width="1920" height="1280" width_o="1920" height_o="1280" data-src="https://freight.cargo.site/t/original/i/a1660c9052bbdaebe838b9ecf4894bfbe7d9a475d5d24017e67eba3ea30b9afe/AKL6.jpg" data-mid="160846622" border="0" src="https://freight.cargo.site/w/1000/i/a1660c9052bbdaebe838b9ecf4894bfbe7d9a475d5d24017e67eba3ea30b9afe/AKL6.jpg" /> <img width="3000" height="2000" width_o="3000" height_o="2000" data-src="https://freight.cargo.site/t/original/i/28e519934f5476dcf322af24adfa5d0e2a3123790efc48fdef144819edfe9324/AKL7_retuschad.jpg" data-mid="160846614" border="0" src="https://freight.cargo.site/w/1000/i/28e519934f5476dcf322af24adfa5d0e2a3123790efc48fdef144819edfe9324/AKL7_retuschad.jpg" /> <img width="1920" height="1078" width_o="1920" height_o="1078" data-src="https://freight.cargo.site/t/original/i/c77821b36eae07f7ca4f16392ada5e06bcd65a9b30b54747061e2d5820d1815b/AKL_digisize.jpg" data-mid="160846627" border="0" src="https://freight.cargo.site/w/1000/i/c77821b36eae07f7ca4f16392ada5e06bcd65a9b30b54747061e2d5820d1815b/AKL_digisize.jpg" /> “A advent candle that draws attention to deadly violence against women”— TV4